ALTON — A person entrepreneur is producing above her vocation, doing work a lot less as a paralegal to pursue a enterprise in elegance.

Focusing on aiding girls really feel their most effective, Meghan Ellis will open Makeupology this thirty day period at 726 Belle St., in Alton. Makeupology will repopulate a storefront on the road that is dropped some corporations about the previous several years.

“I’ve constantly been interested in the splendor entire world,” Ellis explained. “I went to cosmetology university eleven yrs back and I did hair.”

Ellis also attended Lewis and Clark Community College or university, in which she earned a paralegal degree, and then used a amount of many years performing entire time in the field. But just after many yrs of a desk task, she begun looking for a a lot more innovative profession, landing a elegance profession and starting her own business enterprise.

“I did not have a enthusiasm for it, and I wished I experienced pursued skincare or makeup,” Ellis recalled. “and then, I fell into an opportunity with a makeup business where I signed up to be an artist with them.”


Getting to be a registered makeup artist for Maskcara Magnificence very last April, Ellis started out to understand what she experienced been lacking and what other ladies were lacking, as well, she stated.

“I had been executing that continuously, marketing makeup and putting make-up on individuals,” she claimed, “and seeing what gals require. I discovered this absence of awareness for just every day make-up.

“It appears like most makeup artists equipment to distinctive-celebration make-up, for a wedding or prom, but not to just educate how to do an daily detail.”

Ellis reported that she discovered that many women are generally unfamiliar with how to utilize cosmetics and could possibly even come to feel awkward when generating an attempt, due to the fact quite a few ladies really do not trouble with make-up at all, or adhere with the similar seem for several years.

“I just found this deficiency of self-confidence men and women have with putting makeup on, and remaining common with it,” she explained.

Hunting to fulfill a need, Ellis will offer classes in application, color matching for Maskcara Attractiveness products, spray tan, eyebrow waxing and simple hairstyling, as effectively as exclusive-event make-up.

“I’m likely to get started with classes and color matching for the makeup I promote,” Ellis spelled out. “I feel I could eventually enterprise off into extra companies, but I’m heading to adhere with that to begin out. I’m also observing what absolutely everyone else in the community would like.”

Ellis also wishes to hold group workshops every few of months for young adults, mothers and some others. Makeupology will be assistance oriented with online sales and not carry a retail cosmetics inventory in the retailer.

“It’s all purchased on the web, but with this certain make-up you do want to be color matched,” she reported.

“Color is definitely crucial,” she pointed out. “Maskcara Attractiveness is a small various than most makeup. It’s all product, which I like mainly because it’s more organic.

“If you just went and purchased it off the shelf, you would not know what you have been accomplishing,” she reported. “So you variety of want that artist, who you purchased it from, to wander you as a result of everything and get you common with it. ”

Even people who do not would like to get makeup, can bring in makeup they already have for an application lesson. Makeupology’s expert services assortment in expense from approximately $25 to $50. With on-line reserving, basic enterprise hours will change. Makeupology’s brick-and-mortar shop will be open up just one night a week, all day Friday and an additional day on weekends for most likely walk-in customers and inquiries.

For much more facts and updates, check out Makeupology’s Facebook webpage or www.makeupology.internet, when the web site becomes energetic in the coming months.